Grand Tortilla Factory

Photo of vintage neon sign

The store was founded in Barrio Hollywood in Tucson, Arizona, 1947 by Frank and Armida Pesqueira. Since  family lived just behind the store, soon all  six children began helping out with the store’s daily functions. Family and friends joined in.

Both sons, Frank Jr. and Art Pesqueira, recall peeling corn with their sisters and friends for long hours in the summer. The two brothers grew up and eventually took over the business in 1975. They expanded the business, tore down the horse stables next to the building, and paved a parking lot there.

For more than 60 years, the Pesqueira family served authentic homemade Mexican food and ran the store that ended up doing additional service as a neighborhood and family gathering place. In 2009, Frank Sr. passed away at the ripe old age of 99.  “The Grande Tortilla Factory closed its doors in March of that year. The family legacy will always be remembered with a tiled mural, showing Frank and his two sons, which sits beneath the I-10 underpass at St. Mary’s Road in Tucson, Arizona.


Reference: Arizona Public Media, story by Mathew Felix, June 30, 2010,